A Coming Plague

In Ireland and the UK, Anti-vax sentiment, or vaccine hesitancy, along with deteriorating trust in the medical establishment, has set the stage for a coming plague. As a consequence of a recent outbreak of measles in the UK, Irish GP’s are now being encouraged to inform Public Health officials of suspected measles cases. The reasons … Read more

The Vanishing Cat

When the day becomes the night and the sky becomes the sea, when the clock strikes heavy and there’s no time for tea; and in our darkest hour, before my final rhyme, she will come back home to Wonderland and turn back the hands of time. The Cheshire Cat. There are very good reasons why … Read more

A Golden Shower

I would imagine I am no different to many people in that I suffer from a degree of anxiety. Prior to 2019, this usually manifested in a mild degree of agoraphobia. I could manage a packed train or a bus whenever necessary, but concerts, bustling streets, or shopping malls were always places to be avoided. … Read more

The Algorithm of Evil

The story of subliminal messaging follows an interesting evolution, one infrequently told about a technique that may have created a monster.  Considering this technique in the context of advertising, we can trace its roots back to the post-war 1940’s and 50’s United States. In so doing we must set the stage and, as Voltaire insists, … Read more